Our Story
Hey! So just a little bit about ourselves because we like to keep it personal...
We are Paige and Ellie, co-owners of Groovy Paws! We haven’t known each other too long but bonded over our shared love of dogs and partying! After weeks of spying on pomsky puppies bred by the amazing Celtic Star Kennels, Paige seen Chilli (our beautiful CEO), instantly fell in love and brought her home February 2023 (an 11 hour journey). We then realised there was a lack of dog apparel designed with the groovy pups in mind. So we took a leap and decided to create our own brand!
We are based in the North East (proud to be northern lasses) and run the company with our CEO companions Chilli (the Pomsky) and Barney (the Lhasa Apso). Our brand is essentially a reflection of us and what we love. We created every design ourselves with this in mind! Naming a couple Paw-Struck mirrors the love of partying, the disco balls and lightning bolts emphasising that energy! With Surf’s Pup, yeah who doesn’t love the beach but also the surfing is the main element as we’re all about being active and going on adventures, especially when the pooches are involved. Our brand is all about getting outside, having a wild time and making some memories.
We hope you love our products as much as we do ❤️🔥
Thank you for all your support and hope to see you throughout our small business journey!